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Authors (Last name first) (1-2 of 2)
Shostack, G. Lynn.
1
1983
Emerging perspectives on services marketing
Chicago, IL : American Marketing Association, [1983]
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WATERFT BUSINESS
658.8 Ber/Epo
AVAILABLE
2
1983
Strategic management and marketing in the service sector
Grönroos, Christian, 1947-
Cambridge, Mass. : Marketing Science Institute, [1983]
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WATERFT BUSINESS
658.8 Gro
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