Introduction -- Sunday: What's the big deal with mobile? -- Monday: Simple mobile SEO tactics -- Tuesday: Social media marketing -- Wednesday: Mobile pay-per-click (PPC) marketing -- Thursday: Mobile apps for small business -- Friday: SMS direct marketing -- Saturday: The future of mobile marketing -- 7 x 7 -- Answers
Summary
In this short, accessible book, Nick Smith shares a lifetime of hard-earned wisdom and practical advice, giving you, in straightforward language, all the mobile marketing expertise you need to run successful mobile campaigns