Cover -- Title -- CONTENTS -- INTRODUCTION -- Brochure Invasion -- PLANNING -- Building a Foundation -- Working with Identity Guidelines -- Is a Brochure the Right Solution? -- DESIGN BASICS -- Layout: Spinning a Yarn -- Finishing Touches -- BUDGET CONSIDERATIONS -- A Positive Approach -- Production Strategies -- PRACTICAL MATTERS -- Getting It Printed -- Press Checks and Folding -- CASE STUDIES -- GALLERY -- RESOURCES -- CONTRIBUTORS -- ABOUT THE AUTHOR
Bibliography
Includes bibliographical references (pages 170-171)
