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Authors (Last name first) (1-2 of 2)
Trappey, Randolph J.
1
Book
2005

Brand choice : revealing customers' unconscious-automatic and strategic thinking processes


Trappey, Randolph J.
New York : Palgrave Macmillan, 2005

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 MELB  658.8343 Tra/Bcr  AVAILABLE
2
E-book
2005

Brand choice : revealing customers' unconscious-automatic and strategic thinking processes


Trappey, Randolph J.
Houndmills [England] ; New York : Palgrave Macmillan, 2005

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