Title Key issues in contemporary marketing / edited by Robert M. March and Graham C. Grundy

Published St. Lucia, Qld. : Dept. of Management, University of Queensland, 1977

Copies

Location	Call no.	Vol.	Availability
W'PONDS	380.1 Mar		AVAILABLE

Description 82 pages Series Business Paper ; no. 8 University of Queensland. Department of Management. Business paper ; no. 8 Bibliography Includes bibliography Subject Marketing. Social exchange. Author Grundy, Graham C University of Queensland. Department of Management

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