Title Know your customer : using practical market research for profit / Don Vogelaar

Published New York ; Sydney : Prentice Hall, 1992

Copies

Location	Call no.	Vol.	Availability
WATERFT BUSINESS	658.834 Vog/Kyc		AVAILABLE

Description vi, 211 pages : illustrations ; 23 cm Series Competitive edge management series Competitive edge management series. Analysis Market research Market research Notes "Australian Institute of Management NSW Training Centre' - Cover Bibliography Bibliography: page 211 Subject Customer relations. Customer services. Marketing research. Profit. Author Australian Institute of Management. N.S.W. Division. Training Centre ISBN 0724812431

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