Description |
1 online resource : illustrations |
Series |
SAGE Business Cases |
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SAGE Business Cases
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Summary |
Tesla received 325,000 pre-orders for the Model 3 within one week after the company launched the mass market car in 2016. Despite the fact that Tesla's stock price went up by 50% in the first half of 2017, Tesla was also the most shorted stock in the U.S. market at the time. To explain the situation, this case presents the entire Tesla Model 3 supply chain in detail, highlighting issues like product design, suppliers, manufacturing, marketing and sales, service, and charging infrastructure. It appears that Tesla's vertically integrated supply chain has been innovative, but not without substantial challenges |
Notes |
Originally Published InWu, L., & Yang, W. (2017). Tackling supply chain challenges of Tesla Model 3. Operations Management Education Review, 11(1), 5-34. OMER11-0CS1 |
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Description based on XML content |
Subject |
Tesla Motors -- Case studies
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SUBJECT |
Tesla Motors fast |
Subject |
Business logistics -- Case studies
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Business logistics
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Genre/Form |
Case studies
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Case studies.
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Études de cas.
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Form |
Electronic book
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Author |
Yang, Wei, active 2017, author
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ISBN |
9781529708134 |
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1529708133 |
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