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Title Product testing with consumers for research guidance, special consumer groups, second volume / Louise S. Wu and Ayn D. Gelinas, editors
Published Philadelphia, PA : ASTM, [1992]
©1992
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Description 1 online resource
Series STP ; 1155
ASTM special technical publication ; 1155
Contents Vol 2
Notes "ASTM Publication Code Number (PCN): 04-011550-36."
Papers presented at a symposium held in Albuquerque, N.M., 14 May 1991. Symposium held in conjunction with the 14-18 May standards development meetings of ASTM Committee E-18 on Sensory Evaluation of Materials and Products, the symposium sponsor
Bibliography Includes bibliographical references
Subject Commercial products -- Testing -- Congresses.
Marketing research -- Congresses.
New products -- Congresses.
Genre/Form Conference papers and proceedings.
Form Electronic book
Author Gelinas, Ayn D
Wu, Louise S.
ASTM Committee E-18 on Sensory Evaluation of Materials and Products.