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E-book
Author Yordy, Eric D., author

Title The Baby Shaker application : a mobile app dilemma / Eric D. Yordy, Kaitlyn Bryant
Published London : NeilsonJournals Publishing, 2013

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Description 1 online resource
Series SAGE Knowledge. Cases
SAGE Knowledge. Cases
Summary In 2009, Apple released the Baby Shaker app through its Apple Store. The app was only on the market for a couple of days, but CNN named the app one of the worst business decisions of 2009. This paper explores the issues of content control and censorship in the app industry using a fictional company and characters based on facts associated with the Baby Shaker app release. The case puts students in the position of a manager at an app development company who is tasked with responding to the public outcry caused by the release of the Baby Shaker app. Using the COVER model for ethical decision-making, the instructor's manual guides faculty through various ethical theories to assist students with developing critical and ethical decision-making skills
Notes Originally Published InYordy, E. D., & Bryant, K. (2013). The Baby Shaker application: A mobile app dilemma. Journal of International Business Education, 8(1), 267-34. JIBE8-0CS2
Bibliography Includes bibliographical references and index
Notes Description based on XML content
Subject Application software -- Development -- Case studies
iPhone (Smartphone) -- Mobile apps -- Case studies
Application software -- Development
iPhone (Smartphone) -- Mobile apps
Genre/Form Case studies
Case studies.
Études de cas.
Form Electronic book
Author Bryant, Kaitlyn, author
ISBN 9781526461032
152646103X