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Book Cover
Book
Author Hirst, Martin.

Title Communication and new media : from broadcast to narrowcast / Martin Hirst and John Harrison
Published South Melbourne : Oxford University Press, 2007

Copies

Location Call no. Vol. Availability
 W'PONDS  302.2 Hir/Can  AVAILABLE
 W'PONDS  302.2 Hir/Can  AVAILABLE
 W'PONDS  302.2 Hir/Can  AVAILABLE
 W'PONDS  302.2 Hir/Can  AVAILABLE
 W'PONDS  302.2 Hir/Can  AVAILABLE
 W'PONDS  302.2 Hir/Can  AVAILABLE
 W'PONDS  302.2 Hir/Can  AVAILABLE
 MELB  302.2 Hir/Can  AVAILABLE
 MELB  302.2 Hir/Can  AVAILABLE
 MELB  302.2 Hir/Can  AVAILABLE

Description xix, 420 pages ; 26 cm
Contents Pt 1: Political economy, technology, culture, media and capitalism. 1. Digital futures: how the mobile phone has replaced the television ; 2. Digital dilemmas: contradictions and conflict in thinking about communication ; 3. The political economy of communication and media ; 4. Media and capitalism: the role of technology in production and communication -- Pt 2: Hot metal to hotmail: the (recent) history of mass communication. 5. From Gutenburg to global news: a brief history of the print media ; 6. Industrial light and magic: a brief history of still and moving pictures ; 7. Telegraphy, the talking wireless, and television ; 8. The governance, regulation, and ethics of mass communication media -- Pt 3: The emergence of convergence: new century, new media. 9. From calculation to cyberia: the 2500-year history of computing ; 10. The golden age of the internet? ; 11. Who's a journalist now? The expanded reportorial community ; 12. The techno-legal time-gap: can the law keep up with the digital revolution? -- Pt 4: From broadcasting to narrowcasting: the emergence of a surveillance economy. 13. I know what you did last summer: the surveillance society has arrived ; 14. That's the way the cookie rumbles: a surveillance economy ; 15. Politics and the new media ; 16. Can we influence the future of narrowcasting?
Summary Presents a new way of looking at media and mass communication. Traces the history, development and theories of mass communication and the emergence of new media. Looks at questions of ethics, regulation and governance
Notes Includes index
Bibliography Bibliography: pages 383-411
Subject Mass media -- Technological innovations.
Communication and technology.
Digital media.
Communication.
Mass media.
Author Harrison, John (John Murray), 1952-
LC no. 2007367472
ISBN 9780195553550 :
0195553551 :