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Author Harris, Neil, 1938-

Title Cultural excursions : marketing appetites and cultural tastes in modern America / Neil Harris
Published Chicago : University of Chicago Press, 1990


Location Call no. Vol. Availability
 W'PONDS  306.409730904 Har/Cem  AVAILABLE
Description viii, 453 pages : illustrations ; 26 cm
Contents Four stages of cultural growth : the American city -- All the world a melting pot? Japan at American fairs, 1876-1904 -- Museums, merchandising, and popular taste : the struggle for influence -- A historical perspective on museum advocacy -- Cultural institutions and American modernization -- Great American fairs and American cities : the role of Chicago's Columbian Exposition -- Museums : the hidden agenda -- Utopian fiction and its discontents -- The drama of consumer desire -- John Philip Sousa and the culture of reassurance -- Who owns our myths? Heroism and copyright in an age of mass culture -- Collective possession : J. Pierpont Morgan and the American imagination -- The changing landscape. Spaced out at the shopping center ; Living with lobbies ; Parking the garage -- Iconography and intellectual history : the halftone effect -- Color and media : some comparisons and speculations -- Pictorial perils : the rise of American illustration -- Designs on demand: art and the modern corporation
Analysis Culture History
United States
Notes Selected essays written over a period of fifteen years
Bibliography Includes bibliographical references (pages 379-431) and index
Subject Arts -- United States -- Marketing.
Popular culture -- United States -- History -- 20th century.
Popular culture -- United States.
LC no. 89028045
ISBN 0226317579 (alk. paper)
0226317587 (paperback)