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Author
Pringle, Peter K.
Title
Electronic media management / Peter K. Pringle, Michael F. Starr
Edition
Fifth edition
Published
Amsterdam : Oxford : Focal Press, [2006]
©2006
Copies
Location
Call no.
Vol.
Availability
MELB
384.54068 Pri/Emm 2006
AVAILABLE
Description
xv, 407 pages : illustrations ; 26 cm
Bibliography
Includes bibliographical references (pages 391-400) and index
Subject
Broadcasting -- Management.
Television stations -- Management.
Radio stations -- Management.
Author
Starr, Michael F., 1940-
ISBN
0240806395
9780240806396
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