| Description |
xv, 336 pages ; 24 cm |
| Contents |
Ch. 1. The Evolution of Health Education, Health Promotion, and Wellness Programs -- Ch. 2. The Evolution of Management, Administrative, and Leadership Theories and Styles -- Ch. 3. Philosophical Issues for the 21st Century: Health and the Quality of Life -- Ch. 4. Organizational Development and Macromanagement Issues -- Ch. 5. The Board: Principles and Issues -- Ch. 6. Organizational Charts -- Ch. 7. Legal and Ethical Issues -- Ch. 8. Job Descriptions -- Ch. 9. Recruiting and Hiring -- Ch. 10. Compensation -- Ch. 11. Performance Incentives -- Ch. 12. Performance Appraisals -- Ch. 13. The Paper Trail -- Ch. 14. Job Change Issues -- Ch. 15. Budgeting -- Ch. 16. Fiscal Control -- Ch. 17. Grant Writing -- Ch. 18. Planning -- Ch. 19. Marketing and the Media -- Ch. 20. Program Evaluation -- Ch. 21. Technology -- Ch. 22. Influencing Public Policy through Politics -- Ch. 23. Leading and Managing in the 21st Century -- App. A. The ABCs of Leadership, Management, and Administration |
|
App. B. A Guide to Health Care Resources on the Internet |
| Bibliography |
Includes bibliographical references (pages 319-328) and index |
| Subject |
Health promotion.
|
|
Preventive health services -- Administration.
|
| LC no. |
96039676 |
| ISBN |
0834207397 |
|
