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Book Cover
Author Bergler, Reinhold, 1929-

Title Advertising and cigarette smoking : a psychological study / Reinhold Bergler ; [translated by Brian Rasmussen]
Published Bern : Huber, 1981


Location Call no. Vol. Availability
 W'PONDS  613.85 Ber/Aac  AVAILABLE
Description 188 pages ; 20 cm
Contents Includes indexes
Notes Includes index
Translation of original edition Zigarettenwerbung und Zigarettenkonsum
Bibliography Bibliography: pages 175-183
Includes indexes
Subject Advertising -- Cigarettes -- Psychological aspects.
Advertising -- Cigarettes.
Nicotine addiction.
Smoking -- Effect of advertising on
Smoking -- Psychological aspects.
Smoking -- Psychology.
ISBN 3456810180
Other Titles Zigarettenwerbung und Zigarettenkonsum. English