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Mark   Medium Year
658.800711 Lic/Fob : Fundamentals of business marketing education : a guide for university-level faculty and policy makers / J. David Lichtenthal, editor     
      Fundamentals of business marketing education : a guide for university-level faculty and policy makers / J. David Lichtenthal, editor MELB  Book 2004
658.80072 Bub/Aqm : Applying qualitative methods to marketing management research / editors Renate Buber, Johannes Gadner, Lyn Richards     
      Applying qualitative methods to marketing management research / editors Renate Buber, Johannes Gadner, Lyn Richards MELB  Book 2003
658.80072 Win/Mad    
      Marketing analytics : data-driven techniques with Microsoft Excel / Wayne L. Winston MELB  Book 2014
      Marketing analytics : data-driven techniques with Microsoft Excel / Wayne L. Winston MELB  Book 2014
      Marketing analytics : data-driven techniques with Microsoft Excel / Wayne L. Winston MELB  Book 2014
      Marketing analytics : data-driven techniques with Microsoft Excel / Wayne L. Winston MELB  Book 2014
658.800723 Bon/Mpa : Marketing performance assessment / Thomas V. Bonoma, Bruce H. Clark     
      Marketing performance assessment / Thomas V. Bonoma, Bruce H. Clark WATERFT  Book 1988
658.80076 Aus/Mfs : Marketing for small business. Part 1, Retail and service businesses / Department of Industry, Technology and Commerce     
      Marketing for small business. Part 1, Retail and service businesses / Department of Industry, Technology and Commerce W'PONDS  Book 1985
658.80076 Dib/Mba 2004 : Marketing briefs : a revision and study guide / Sally Dibb and Lyndon Simkin     
      Marketing briefs : a revision and study guide / Sally Dibb and Lyndon Simkin WATERFT  Book 2004
658.8008 BLI : Marketing and the behavioral sciences : selected readings     
      Marketing and the behavioral sciences : selected readings WATERFT  Book 1967
658.8008 Eni/Mca 1995 : Marketing classics : a selection of influential articles / [edited by] Ben M. Enis, Keith K. Cox, Michael P. Mokwa     
      Marketing classics : a selection of influential articles / [edited by] Ben M. Enis, Keith K. Cox, Michael P. Mokwa WATERFT  Book 1995
658.8008 Kel/Mmp 1967 : Managerial marketing : perspectives and viewpoints; a source book / Eugene J. Kelley [and] William Lazer     
      Managerial marketing : perspectives and viewpoints; a source book / Eugene J. Kelley [and] William Lazer WATERFT  Book 1967
658.80081 Tun/Bmm : Branded male : marketing to men / Mark Tungate     
      Branded male : marketing to men / Mark Tungate MELB  Book 2008
658.800844 Tre/Fpm : 50+ marketing : marketing, communicating, and selling to the over 50s generations / Jean-Paul Tréguer     
      50+ marketing : marketing, communicating, and selling to the over 50s generations / Jean-Paul Tréguer MELB  Book 2002
658.80089 Pir/Ema : Ethnic marketing : accepting the challenge of cultural diversity / Guilherme D. Pires and P. John Stanton     
      Ethnic marketing : accepting the challenge of cultural diversity / Guilherme D. Pires and P. John Stanton W'BOOL  Book 2005
658.8009 Ful/Eit : Explorations in the history of marketing / series editor: Jagdish N. Sheth ; editor: Ronald A. Fullerton     
      Explorations in the history of marketing / series editor: Jagdish N. Sheth ; editor: Ronald A. Fullerton WATERFT  Book 1994
658.800924 Cop : The memoirs of an erotic bookseller / by Armand Coppens assisted by his tired wife Clementine and her distant lover     
      The memoirs of an erotic bookseller / by Armand Coppens assisted by his tired wife Clementine and her distant lover W'PONDS  Book 1969-
658.80094 Hal/Emr : European marketing : readings and cases / [edited] by Chris Halliburton, Reinhard Hünerberg     
      European marketing : readings and cases / [edited] by Chris Halliburton, Reinhard Hünerberg WATERFT  Book 1993
658.80094 Int : International marketing and purchasing of industrial goods : an interaction approach / by IMP Project Group ; editor, Håkan Håkansson     
      International marketing and purchasing of industrial goods : an interaction approach / by IMP Project Group ; editor, Håkan Håkansson WATERFT  Book 1982
658.80095 Bla/Tsd : The 360 degree brand in Asia : creating more effective marketing communications / by Mark Blair, Richard Armstrong, Mike Murphy     
      The 360 degree brand in Asia : creating more effective marketing communications / by Mark Blair, Richard Armstrong, Mike Murphy MELB  Book 2003
658.80095 Cap/Amc : The Asian marketing casebook / Noel Capon, Wilfried R. Vanhonacker     
      The Asian marketing casebook / Noel Capon, Wilfried R. Vanhonacker WATERFT  Book 1999
658.80095 Kot/Mma 2006 : Marketing management : an Asian perspective / Philip Kotler ... [and others]     
      Marketing management : an Asian perspective / Philip Kotler ... [and others] WATERFT  Book 2006
658.80095 Lov/Smi 2005 : Services marketing in Asia : managing people, technology, and strategy / Christopher Lovelock ... [and others]     
      Services marketing in Asia : managing people, technology, and strategy / Christopher Lovelock ... [and others] WATERFT  Book 2005
658.80095 Tan/Mit : Marketing in the new Asia / edited by Siew Meng Leong, Swee Hoon Ang, Chin Tiong Tan     
      Marketing in the new Asia / edited by Siew Meng Leong, Swee Hoon Ang, Chin Tiong Tan MELB  Book 2001
658.800951 Gre/Dic : Distribution in China : getting down to the nuts and bolts / by Jane Greaves with Peter Baldwin     
      Distribution in China : getting down to the nuts and bolts / by Jane Greaves with Peter Baldwin MELB  Book 1994
658.800951275 Ike/Rot : The return of the god of wealth : the transition to a market economy in urban China / Charlotte Ikels     
      The return of the god of wealth : the transition to a market economy in urban China / Charlotte Ikels MELB  Book 1996
658.80095982 Dew/Pmi : Peasant marketing in Java / Alice G. Dewey     
      Peasant marketing in Java / Alice G. Dewey WATERFT  Book 1962
658.800973 Ger/Gir : Getting it right the second time : how American ingenuity transformed forty-nine marketing failures into some of our most successful products / Michael Gershman     
      Getting it right the second time : how American ingenuity transformed forty-nine marketing failures into some of our most successful products / Michael Gershman MELB  Book 1990
658.800973 Har/Mma 2004 : Marketing mistakes and successes / Robert F. Hartley     
      Marketing mistakes and successes / Robert F. Hartley MELB  Book 2004
658.800973 Har/Mma 2009    
      Marketing mistakes and successes / Robert F. Hartley MELB, W'BOOL, WATERFT   Book 2009
      Marketing mistakes and successes / Robert F. Hartley MELB, W'BOOL, WATERFT   Book 2009
      Marketing mistakes and successes / Robert F. Hartley MELB, W'BOOL, WATERFT   Book 2009
658.800973 Tel/Wav : Will & vision : how latecomers grow to dominate markets / Gerard J. Tellis and Peter N. Golder     
      Will & vision : how latecomers grow to dominate markets / Gerard J. Tellis and Peter N. Golder WATERFT  Book 2002
658.800993 Aus/Mca : Marketing connections : abstracts of papers presented at the Australia New Zealand Marketing Academy Conference, University of Otago, Dunedin, New Zealand, 30 November-2 December, 1998 / editors, Brendan J. Gray & Kenneth R. Deans     
      Marketing connections : abstracts of papers presented at the Australia New Zealand Marketing Academy Conference, University of Otago, Dunedin, New Zealand, 30 November-2 December, 1998 / editors, Brend WATERFT  Book 1998
658.800993 Ros/Bmm : Basic marketing : marketing in the third millennium / Paul Rose     
      Basic marketing : marketing in the third millennium / Paul Rose WATERFT  Book 2001
658.800993 Ros/Bmm 2004    
      Basic marketing : marketing in the third millenium / Paul Rose MELB, WATERFT   Book 2004
      Basic marketing : marketing in the third millenium / Paul Rose MELB, WATERFT   Book 2004
658.800994 Cle/Acs : Australian case studies in strategic marketing / Michael D. Clemes and Gregory J. Brush     
      Australian case studies in strategic marketing / Michael D. Clemes and Gregory J. Brush MELB  Book 2005
658.800994 Gra/Amc : Australian marketing : critical essays, readings and cases / Peter Graham, editor     
      Australian marketing : critical essays, readings and cases / Peter Graham, editor MELB  Book 1993
658.800994 Kot/Maa : Marketing : Australia & New Zealand / Philip Kotler ... [and others]     
      Marketing : Australia & New Zealand / Philip Kotler ... [and others] W'PONDS  Book 1994
658.800994 Kot/Mar 1998 : Marketing / Philip Kotler ... [and others]     
      Marketing / Philip Kotler ... [and others] MELB  Book 1998
658.800994 Kot/Mar 2001 : Marketing / Philip Kotler ... [and others]     
      Marketing / Philip Kotler ... [and others] WATERFT  Book 2001
658.800994 Kot/Mar 2004    
      Marketing / Philip Kotler, Linden Brown, Stewart Adam, Gary Armstrong WATERFT, WATERFT ADPML   Book 2004
      Marketing / Philip Kotler, Linden Brown, Stewart Adam, Gary Armstrong WATERFT, WATERFT ADPML   Book 2004
658.800994 Kot/Mar 2006    
      Marketing / Philip Kotler ... [and others] MELB, WATERFT   Book 2006
      Marketing / Philip Kotler ... [and others] MELB, WATERFT   Book 2006
658.800994 Kot/Mar 2010    
      Marketing / [Philip] Kotler, [Linden] Brown, [Suzan] Burton, [Kenneth R.] Deans, [Gary] Armstrong MELB, W'BOOL, WATERFT   Book 2010
      Marketing / [Philip] Kotler, [Linden] Brown, [Suzan] Burton, [Kenneth R.] Deans, [Gary] Armstrong MELB, W'BOOL, WATERFT   Book 2010
      Marketing / [Philip] Kotler, [Linden] Brown, [Suzan] Burton, [Kenneth R.] Deans, [Gary] Armstrong MELB, W'BOOL, WATERFT   Book 2010
658.800994 Kot/Mar 2013    
      Marketing / Kotler, Burton, Deans, Brown, Armstrong MELB, W'PONDS   Book 2013
      Marketing / Kotler, Burton, Deans, Brown, Armstrong MELB, W'PONDS   Book 2013
      Marketing / Kotler, Burton, Deans, Brown, Armstrong MELB, W'PONDS   Book 2013
658.800994 LAY : Australian cases in marketing / by R.A. Layton, R.C. O'Leary and H.A. Thompson     
      Australian cases in marketing / by R.A. Layton, R.C. O'Leary and H.A. Thompson W'PONDS  Book 1975
658.800994 Lov/Sma : Services marketing : Australia and New Zealand / Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker     
      Services marketing : Australia and New Zealand / Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker WATERFT  Book 1998
658.800994 Lov/Sma 2001 : Services marketing : an Asia-Pacific perspective / Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker     
      Services marketing : an Asia-Pacific perspective / Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker WATERFT  Book 2001
658.800994 Lov/Sma 2004 : Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker     
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker WATERFT  Book 2004
658.800994 Lov/Sma 2007    
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock,Paul G. Patterson, Rhett H. Walker MELB, W'BOOL, WATERFT   Book 2007
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock,Paul G. Patterson, Rhett H. Walker MELB, W'BOOL, WATERFT   Book 2007
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock,Paul G. Patterson, Rhett H. Walker MELB, W'BOOL, WATERFT   Book 2007
658.800994 Lov/Sma 2011    
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock, Paul G. Patterson, Jochen Wirtz MELB, W'BOOL, WATERFT   Book 2011
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock, Paul G. Patterson, Jochen Wirtz MELB, W'BOOL, WATERFT   Book 2011
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock, Paul G. Patterson, Jochen Wirtz MELB, W'BOOL, WATERFT   Book 2011
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock, Paul G. Patterson, Jochen Wirtz MELB, W'BOOL, WATERFT   Book 2011
3 additional entries    
658.800994 Lov/Sma 2015    
      Services marketing : an Asia-Pacific and Australian perspective / [Christopher H.] Lovelock, [Paul] Patterson, [Jochen] Wirtz MELB, WATERFT   Book 2014
      Services marketing : an Asia-Pacific and Australian perspective / [Christopher H.] Lovelock, [Paul] Patterson, [Jochen] Wirtz MELB, WATERFT   Book 2014
      Services marketing : an Asia-Pacific and Australian perspective / [Christopher H.] Lovelock, [Paul] Patterson, [Jochen] Wirtz MELB, WATERFT   Book 2014
      Services marketing : an Asia-Pacific and Australian perspective / [Christopher H.] Lovelock, [Paul] Patterson, [Jochen] Wirtz MELB, WATERFT   Book 2014
7 additional entries    
658.800994 M345K2 : Marketing in Australia / Philip Kotler ... [and others]     
      Marketing in Australia / Philip Kotler ... [and others] MELB  Book 1989
658.800994 Mac/Ama : The Australian marketing and promotion handbook / Jim Macnamara     
      The Australian marketing and promotion handbook / Jim Macnamara WATERFT  Book 1990
658.800994 Mar/Shn    
      Marketing & ebusiness W'BOOL  Journal 2002
      Marketing MELB, W'BOOL   Journal 2002-
      Marketing MELB, W'BOOL   Journal 2002-
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