Title Best practices in international marketing / [edited by] Ilkka A. Ronkainen, Michael R. Czinkota

Published Fort Worth : Harcourt College Publishers, [2002] ©2002

Copies

Location	Call no.	Vol.	Availability
MELB	658.848 Ron/Bpi		AVAILABLE

Description xviii, 393 pages : illustrations ; 24 cm Series The Harcourt College Publishers series in marketing Harcourt College Publishers series in marketing. Bibliography Includes bibliographical references and index Subject Export marketing. Author Czinkota, Michael R. Ronkainen, Ilkka A. LC no. 2001089512 ISBN 0030340365

Other Titles International marketing

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