Title The image-makers : secrets of successful advertising / William Meyers

Published London [England] : Macmillan, [1984] ©1984

Copies

Location	Call no.	Vol.	Availability
MELB	659.10973 MEY-I		AVAILABLE

Description 242 pages ; 24 cm Contents Includes index Notes Includes index Bibliography Bibliography: pages 223-232 Includes index Subject Advertising agencies -- United States. Advertising -- Psychological aspects. Advertising -- United States. ISBN 0333408764

  Permalink