Title Does success breed success? : effects of news and advertising on corporate reputation / May-May Meijer

Published Amsterdam : Aksant, 2004

Copies

Location	Call no.	Vol.	Availability
W'BOOL	659.2 Mei/Dsb		AVAILABLE

Description 312 pages : illustrations ; 24 cm Bibliography Includes bibliographical references: pages 292-305 and index Subject Corporations -- Public relations. Public relations. Mass media and business. ISBN 9052601453

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