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Title Boxed and labelled two : new approaches to packaging design / edited by Robert Klanten, Sven Ehmann ; text and preface by Sylvain Allard
Published Berlin : Gestalten, 2011

Copies

Location Call no. Vol. Availability
 MELB  688.8 Kla/Bal  AVAILABLE
Description 217 pages : illustrations (colour) ; 30 cm
Summary The suggestive power of packaging as a communication tool. Packaging is the face of a product. Packaging not only gives a product its visual identity, but it can also determine where that product is placed on a crowded store shelf and can be the crucial factor in determining our decision to buy
Notes Formerly CIP. Uk
Includes index
Subject Commercial art -- Pictorial works.
Labels -- Design -- Pictorial works.
Labels -- Design.
Commercial art.
Packaging -- Design -- Pictorial works.
Packaging -- Design.
Genre/Form Illustrated works.
Author Allard, Sylvain, author
Ehmann, Sven, editor
Klanten, Robert, editor
ISBN 3899553780
9783899553789
Other Titles Boxed and labelled two! : new approaches to packaging design
Boxed & labelled two