Title Helping children navigate the commercial world of media / Paul Jackson

Published London : Henry Stewart Talks, 2010

Click on the following:
HSTalks Business & Management Collection

Copies

Description 1 streaming video file (22 min.) Series Communicating to the young consumer : relating to children and young people in an effective and responsible way Henry Stewart talks. Marketing & management collection. Communicating to the young consumer Contents The debate on children's media use -- Parental concerns about commercial content and their need for support -- The concept of media literacy and why it is important -- How Media Smart meets a real need Notes Animated audio-visual presentation with synchronized narration Title from title frames Subject Child consumers. Advertising and children. Television and children. Internet and children. Advertising and children. Child consumers. Internet and children. Television and children. Form Streaming video

  Permalink