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Subjects (1-8 of 8)
Advertising campaigns -- Case studies
1
E-book
2009

Ads to icons : how advertising succeeds in a multimedia age


Springer, Paul (Mass media specialist)
2nd ed


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Electronic Resources
2
E-book
2014

The best digital marketing campaigns in the world II


Ryan, Damian.



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Electronic Resources
3
Book
2014

The best digital marketing campaigns in the world II


Ryan, Damian.
Second edition
London ; Philadelphia : Kogan Page, 2014

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Location Call no. Vol. Availability
 MELB  658.782 Rya/Bdm  AVAILABLE
4
E-book
2015

Campaigns that shook the world : the evolution of public relations


Rogers, Danny, author.

London ; Philadelphia : Kogan Page, 2015

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Electronic Resources
5
Book
1996

Crisis communications : a casebook approach


Fearn-Banks, Kathleen.

Hillsdale, N.J. ; Mahwah, N.J. : L. Erlbaum, 1996

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 W'PONDS  659.2 Fea/Cca  AVAILABLE
6
Book
1992

Great Australian advertising campaigns


Shoebridge, Neil.

Sydney : McGraw-Hill, [1992]

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 MELB  659.113 Sho/Gaa  AVAILABLE
7
E-book
2012

How 30 great ads were made : from idea to campaign


Williams, Eliza, 1973- author.

London : Laurence King Pub., 2012

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Electronic Resources
8
E-book
2016

Nestlé, S.A.


Baack, Daniel W., author

[London] : SAGE, 2016

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Electronic Resources
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