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Book Cover
Book
Author Thomas, Mark, 1963 April 11-

Title Belching out the devil / Mark Thomas
Published London : Ebury, 2008

Copies

Location Call no. Vol. Availability
 MELB  338.7663620973 Tho/Bot  AVAILABLE
 W'BOOL  338.7663620973 Tho/Bot  AVAILABLE
Description xviii, 364 pages : illustrations ; 21 cm
regular print
Series Ebrary
Summary Summary: More controversial and attention grabbing than ever, Mark's turns his investigative eye to global corporation Coca-Cola. This is a company that sponsors the Olympics, backs US presidents and has even enlisted child-friendly Santa Claus to sell more coke surely the company must be fairly squeaky clean? Wrong
Analysis Cultural studies
Manufacturing industries
Food & drink
Notes Cover subtitle: Global adventures with Coca-Cola
Electronic version is available via Ebrary
Mode of access: Internet via World Wide Web
Subject Coca-Cola Company -- Public relations.
Coca-Cola Company.
Soft drink industry.
Social responsibility of business.
Advertising -- Carbonated beverages.
ISBN 9780091922931 paperback
0091922933 paperback
Other Titles Belching out the devil : global adventures with Coca-Cola