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Book Cover
E-book
Author Beck, Matthew, author

Title Airbnb : scaling safety with rapid growth / Matthew Beck, William Foster, Claire Kenney, James S. O'Rourke
Published London : SAGE Publications Ltd, 2017
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Description 1 online resource : illustrations
Series SAGE Knowledge. Cases
SAGE Knowledge. Cases
Summary Airbnb, a rapidly growing peer-to-peer rental property platform, faces scrutiny and backlash for its actions after teenage guest, Jacob Lopez, claims to have been sexually assaulted by his host. The case discusses the struggles associated with a rapidly growing company in the sharing economy. To provide a proper framework for analysis, the case also details a brief history of Airbnbs responses to similar previous incidents. How does Airbnb protect its guests from harm with little to no control over the behavior of its hosts? (Or, vice versa?) What communication tactics need to be implemented to respond to future hazardous incidents?
Notes Originally published: Beck, M., Foster, W., Kenney, C., & ORourke, J. S. (2016). Airbnb: Scaling safety with rapid growth. 16-03. Notre Dame, IN: The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame
Description based on XML content
Subject Airbnb (Firm)
Lodging-houses -- Safety measures.
Electronic commerce.
Form Electronic book
Author Foster, William, author
Kenney, Claire, author
O'Rourke, James S., 1946- author
ISBN 9781526406620 (ebook)