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Author Sharman, Helen, 1963-

Title Bums on seats : how to publicise your show / Helen Sharman
Published London : A & C Black, 1992


Location Call no. Vol. Availability
 MELB  659.13 Sha/Bos  AVAILABLE
Description 96 pages : illustrations ; 22 cm
Contents Setting up the publicity machine Posters, handbills and leaflets Billboards, banners, radio and TV Press releases and photo calls Front of house : tickets and programmes Charities and sponsors : gala and open air Festivals Youth theatre
Analysis Performing arts Promotion (Public relations)
Notes Includes index
Subject Advertising -- Theater
Arts publicity -- Handbooks, manuals, etc.
Arts publicity.
Theater management.
Theater -- Marketing -- Handbooks, manuals, etc.
Genre/Form Handbooks and manuals.
ISBN 0713636629 (paperback)