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Subjects (1-30 of 30)
BUSINESS & ECONOMICS -- Marketing -- Research.
1
1996
Accounting for tastes
Becker, Gary S. (Gary Stanley), 1930-2014.
Rating:
Electronic Resources
2
2004
Action research in marketing
Rating:
Electronic Resources
3
2020
Adolescents, family and consumer behaviour : a behavioural study of adolescents in Indian urban families
Kaur, Harleen (Professor of management), author.
New York, NY : Routledge, 2020
Rating:
Electronic Resources
4
2006
The affluent consumer : marketing and selling the luxury lifestyle
Michman, Ronald D.
Rating:
Electronic Resources
5
2008
The age curve : how to profit from the coming demographic storm
Gronbach, Kenneth W.
Rating:
Electronic Resources
More...
6
2010
The aging consumer : perspectives from psychology and economics
Rating:
Electronic Resources
7
2010
American buyers : demographics of shopping
Rating:
Electronic Resources
8
2018
"Anjaneya" health drink : re-positioning dilemma
Sharma, Aasha Jayant, author
Bingley, U.K. : Emerald Publishing Limited, 2018
Rating:
9
2006
The anonymous elect : market research through online access panels
Postoaca, Andrei
Rating:
Electronic Resources
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10
2014
The big data-driven business : how to use big data to win customers, beat competitors, and boost profits
Glass, Russell, 1976-
Hoboken : Wiley, 2014
Rating:
Electronic Resources
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11
2014
Big social mobile : how digital initiatives can reshape the enterprise and drive business results
Giannetto, David F., 1968- author.
New York City : Palgrave Macmillan, 2014
Rating:
Electronic Resources
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12
2006
Boom : marketing to the ultimate power consumer--the baby boomer woman
Brown, Mary, 1959-
Rating:
Electronic Resources
13
2012
Breakthrough marketing plans : how to stop wasting time and start driving growth
Calkins, Tim, author.
Second edition
New York : Palgrave Macmillan, 2012
Rating:
Electronic Resources
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14
2010
Built to Love : Creating Products That Captivate Customers
Boatwright, Peter.
Rating:
Electronic Resources
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15
2011
Business analytics for Sales and Marketing Managers : How to Compete in the Information Age
Laursen, Gert H. N
Rating:
Electronic Resources
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16
1999
Business-driven research and development : managing knowledge to create wealth
Ganguly, Ashok S. (Ashok Sekhar), 1935- author.
Rating:
Electronic Resources
17
1997
Business networks in Japan : supplier-customer interaction in product development
Laage-Hellman, Jens
Rating:
Electronic Resources
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18
2012
Business-to-business marketing management : strategies, cases, and solutions
Rating:
Electronic Resources
19
2014
Business transformation : a roadmap for maximizing organizational insights
Zeid, Aiman
Hoboken, New Jersey : Wiley, [2014]
Rating:
Electronic Resources
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20
2013
Cambridge Marketing Handbook : Research
Bax, Steve
Rating:
Electronic Resources
21
2007
A career in marketing research, opinion research : helping politicians to formulate relevant public policy : manufacturers to make better products : hospitals, airlines, hotels, and car dealers to pro
Rating:
Electronic Resources
22
2002
The changing consumer : markets and meanings
Rating:
Electronic Resources
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23
2007
Child and teen consumption
Rating:
Electronic Resources
24
1998
Children as consumers : a psychological analysis of the young people's market
Gunter, Barrie
London ; New York : Routledge, 1998
Rating:
Electronic Resources
25
2007
Collaborative research and development projects : a practical guide
Harris, Tom
Rating:
Electronic Resources
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26
2010
Collaborative research in management : inside out
Porath, Amiram.
Rating:
Electronic Resources
27
2008
A complaint is a gift : recovering customer loyalty when things go wrong
Barlow, Janelle, 1943-
2nd ed
Rating:
Electronic Resources
28
2009
Conducting research with children and adolescents : design, methods and empirical cases
Tinson, Julie
Rating:
Electronic Resources
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29
2011
Consumer behavior : women and shopping
Huddleston, Patricia
1st ed
Rating:
Electronic Resources
30
1997
Consumer research : postcards from the edge
Rating:
Electronic Resources
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