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Book Cover
E-book
Author Otieno, Geoffrey Peter, author

Title Chango in Kenya : striving for growth in the informal economy / Geoffrey Peter Otieno
Published London : SAGE Publications: SAGE Business Cases Originals, 2023

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Description 1 online resource
Series SAGE business cases
SAGE business cases
Summary In Kenya, 75% of adults are unbanked, but more than 90% of that population have a mobile phone, thus representing a golden opportunity for fintech companies seeking to disrupt the conventional banking industry. The case provides an overview of market conditions and savings habits in Kenya by examining two fintech companies in Kenya: M-Pesa and Chango. M-Pesa is an established player in the market, with a presence in numerous countries in Africa and outside the continent. Chango, on the other hand, is a new player in the fintech space in Kenya and must decide how to grow in the face of regulatory challenges and slow user uptake
Notes Description based on XML content
Subject Banks and banking, Mobile -- Kenya -- Case studies
Banks and banking -- Kenya -- Case studies
Finance -- Kenya -- Case studies
Managerial economics -- Kenya -- Case studies
Banks and banking.
Banks and banking, Mobile.
Finance.
Managerial economics.
Kenya.
Genre/Form Case studies.
Form Electronic book
Author Kiraka, Ruth, author
ISBN 9781071915349
1071915347