The caselet takes a look at the pre- and post-liberalization period and the entry and establishment of PepsiCo. in India. It discusses the proposals made by PepsiCo. to the Indian government with regard to its entry into the Indian market and the extent to which the company has adhered to these proposals. It also takes note of the critical view of the company in the eyes of the public and the Government of India
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Title from resource description page (viewed June 17, 2016)
