Title Advertising on children's pay television channels : survey of community attitudes / edited by John Squires

Published Sydney, N.S.W : New College, Institute for Values Research, University of New South Wales, 1999

Copies

Location	Call no.	Vol.	Availability
W'PONDS	303.3720994 Squ/Aoc		AVAILABLE

Description v, 63 pages ; 30 cm Series Report / New College, Institute for Values Research, University of New South Wales ; no. 1 Report (University of New South Wales. Institute for Values Research) ; no. 1 Summary Report of the project designed to examine different aspects of the general themes with the major concern being to understand how the media influence children in both negative and positive ways. Its research has looked at the traditional media such as radio, TV, film, and literature as well as emerging media Subject Cable television advertising -- Australia. Children's television programs -- Australia. Mass media surveys -- Australia. Subscription television -- Australia. Television advertising and children -- Australia. Television advertising -- Australia. Television viewers -- Australia -- Attitudes. Author Squires, John, 1945- ISBN 0733406157

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