Limit search to available items
Book Cover
Author Carrillo Rowe, Aimee.

Title Answer the call : virtual migration in Indian call centers / Aimee Carrillo Rowe, Sheena Malhotra, and Kimberlee Perez
Published Minneapolis : University of Minnesota Press, [2013]
Online access available from:
JSTOR eBooks    View Resource Record  
ProQuest Ebook Central Subscription    View Resource Record  


Description 1 online resource
Contents Cover; Contents; Preface: On the ground; Acknowledgments; Introduction: Answering the call; 1. The rhythm of ambition: power temporalities and the production of the call center agent in U.S. popular culture; 2. "I Used to Call Myself Elvis": suspended mobilities in Indian call centers; 3. "I Interact with People from All Over the World": The politics of virtual citizenship; 4. "I'm Going to Sing It the Way Eminem Sings It": India's network geography; Conclusion: returning the call; Notes; Bibliography; Index; A; B; C; D; E; F; G; H; I; J; M; N; O; P; R; S; T; V; W
Summary Drawing from interviews with agents, trainers, managers, and CEOs at call centers in Bangalore and Mumbai, Answer the Call shows that workers in call centers are not quite in India or America but rather in a state of "virtual migration." Encouraged to steep themselves in American culture, the agents come to internalize and perform Americanness for Americans-and each other
Bibliography Includes bibliographical references and index
Notes Print version record
Subject Call center agents -- India.
Call centers -- Social aspects -- India.
Group identity -- India.
Intercultural communication -- India.
Form Electronic book
Author Malhotra, Sheena.
Perez, Kim, 1962-
ISBN 145294038X (electronic bk.)
146195133X (electronic bk.)
9781452940380 (electronic bk.)
9781461951339 (electronic bk.)