| Description |
240 pages : color illustrations ; 24 cm |
| Contents |
What is color? -- Color theory -- Color meanings -- Ten rules of color -- Color systems -- Color talk-- Case studies |
| Summary |
"Color Design Workbook invites readers to explore color through the language of professionals. As part of the Workbook series, this book illustrates fundamentals of graphic design for readers. It supplies tips on how to talk to clients about color and using color in presentations. Background information on individual colors, such as certain cultural meanings, is also included. This handbook breaks down color theory into straightforward terms, eliminating unintelligible jargon and showcases the work of top designers from around the globe through in-depth case studies, which reveal and explore the brilliant and inspiring use of color in their design work."--Jacket |
| Notes |
Formerly CIP. Uk |
|
Originally published: 2006 |
| Bibliography |
Includes bibliographical references (page 240) |
| Subject |
Color in advertising.
|
|
Color in design.
|
|
Color -- Psychological aspects.
|
|
Commercial art -- Themes, motives.
|
|
Commercial art.
|
|
Graphic arts -- Technique.
|
| Genre/Form |
Biographies.
|
| Author |
Adams, Sean.
|
|
Morioka, Noreen.
|
| ISBN |
1592534333 |
|
9781592534333 |
|
