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Book Cover
E-book
Author McNamara, Hannah

Title Niche marketing for coaches : a practical handbook for building a life coaching, executive coaching or business coaching practice / Hannah McNamara
Published London : Thorogood, 2007

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Description 1 online resource (xvi, 239 pages)
Contents section 1. Getting your ducks in a row -- section 2. Start shooting those ducks!
Summary A handbook for building a life coaching, executive coaching or business coaching practice. It shows you how to work with coaching tools and models when planning your marketing strategy; set your coaching rates and put packages together; write press releases, brochures, websites, sales letters; and more
Bibliography Includes bibliographical references
Notes English
Print version record
Subject Personal coaching -- Marketing
Executive coaching -- Marketing
Employees -- Coaching of -- Marketing
Market segmentation.
BUSINESS & ECONOMICS -- Training.
BUSINESS & ECONOMICS -- Mentoring & Coaching.
Market segmentation
Genre/Form Computer network resources
Form Electronic book
ISBN 9781854184382
1854184385
1281205257
9781281205254
9786611205256
661120525X
1854186337
9781854186331