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Author Lakatos, Zsófia.

Title Corporate social performance in emerging markets : sustainable leadership in an interdependent world / by Zsófia Lakatos
Published Farnham, Surrey : Gower, [2013]
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Description 1 online resource
Contents pt. 1. Corporate social responsibility -- pt. 2. Central eastern Europe : its history and its people -- pt. 3. Summary of book
Summary When it comes to perceptions of what is a sustainable economy and how it may be realised, companies expanding into Central and Eastern European markets face the challenge of diverse people, attitudes and history. Corporate Social Performance in Emerging Markets provides an effective tool for companies to help them engage in CSR activities and become a responsible company in CEE countries such as Poland, Hungary, the Czech Republic, Slovakia, Croatia and Slovenia. It does this by enabling them to focus on the difference of stakeholders and their attitudes to those of Western Europe. The author, Zsofia Lakatos, provides a review of the major differences between the various CEE countries, supported by interview research from leading executives in some of the blue-chip companies already operating in the region
Bibliography Includes bibliographical references and index
Notes Print version record
Subject Social responsibility of business -- Europe, Central.
Social responsibility of business -- Europe, Eastern.
Form Electronic book
LC no. 2012048892
ISBN 1409432653 (electronic bk.)
1409484580 (epub)
9781409432654 (electronic bk.)
9781409484585 (epub)
(epub)