Cover; Greening the Red, White, and Blue; Copyright; Contents; Acknowledgments; Greening the Red, White, and Blue; Introduction; PART ONEA NEW ERA; 1 "Sons of Bitches"; 2 Green Consumption in a Dangerous World; 3 Downwinders; 4 Chemicals and Romance; PART TWOA NEW RESPONSE; 5 "A Ground Swell of Public Indignation"; 6 The "New" Conservation; 7 "Striking Back at the Goddam Sons-of-Bitches"; 8 Green Consumerism Goes Mainstream; Conclusion; Notes; INDEX
Summary
In popular imagination, environmentalism is often linked to Rachel Carson's Silent Spring and the political activism of the 1960s and '70s that moved increasing numbers of Americans to insist on a better quality of life-open spaces, clean air and water, beautification campaigns. But these interpretations have obscured the significant origins of environmentalism as a moral and intellectual broadside against the growing power of corporate capitalism, both domestically and in the postwar liberal international order the United States was enacting abroad. In Greening the Red, White, and Blue, Thoma