Title The marketing of rebellion : insurgents, media, and international activism / Clifford Bob

Published Cambridge ; New York : Cambridge University Press, 2005

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Description 1 online resource (xiv, 237 pages) Series Cambridge studies in contentious politics Cambridge studies in contentious politics. Contents Insurgent groups and the quest for overseas activism -- Power, exchange, and marketing -- From ethnic to environmental conflict: Nigeria's Ogoni movement -- The making of an antiglobalization icon: Mexico's Zapatista uprising -- Transnational marketing and world politics Summary "The Marketing of Rebellion rejects the common view that needy groups readily gain help from selfless nongovernmental organizations (NGOs). Even in the Internet age, insurgents face a Darwinian struggle for scare international resources - and, to succeed, they must aggressively market themselves. Based on primary document analysis and more than 45 interviews with local activists and NGO leaders, the author shows that support goes to the savviest, not the neediest."--Jacket Bibliography Includes bibliographical references (pages 207-225) and index Notes Print version record Subject Ejército Zapatista de Liberación Nacional (Mexico) SUBJECT Ejército Zapatista de Liberación Nacional (Mexico) fast Ejército Zapatista de Liberación Nacional gnd Subject Insurgency. Government, Resistance to. Human rights -- Cross-cultural studies International relief. Non-governmental organizations. Public relations. Mass media. Ogoni (African people) -- Government relations Organizations Public Relations Communications Media Mass Media public relations. mass media. POLITICAL SCIENCE -- Political Process -- Political Advocacy. Government, Resistance to Human rights Insurgency International relief Mass media Non-governmental organizations Ogoni (African people) -- Government relations Public relations Aufstand Ogoni Politieke bewegingen. Afscheidingsbewegingen. Verzetsbewegingen. Niet-gouvernementele organisaties. Marketing. Agendavorming. Public relations. communication de masse -- mouvement social -- organisation non gouvernementale. communication de masse -- organisation non gouvernementale -- Ejército zapatista de liberación nacional -- Chiapas (Mexique) communication de masse -- mouvement social -- Ogoni (peuple) -- organisation non gouvernementale -- Nigeria. communication de masse -- organisation non gouvernementale -- rébellion. Ogoni. Genre/Form Cross-cultural studies Form Electronic book ISBN 9780511338564 0511338562 9780511252877 0511252870 9780511254321 0511254326 9780511756245 0511756240 9780511567728 0511567723

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