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Book Cover
E-book
Author London, Ted, 1963- author.

Title The base of the pyramid promise : building businesses with impact and scale / Ted London
Published Stanford, California : Stanford Business Books, an imprint of Stanford University Press, 2016
©2016

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Description 1 online resource
Contents Impact enterprise for the base of the pyramid -- Enabling business model innovation -- Building for scale -- Mutual value creation -- Creating a partnership ecosystem -- Collaborative interdependence -- Making the promise a reality
Summary Drawing on over 25 years of experience across some eighty countries, Ted London offers concrete guidelines for how to build better enterprises while simultaneously alleviating poverty. He outlines three key components that must be integrated to achieve results: the lived experiences of enterprises to date - both successes and failures; the development of an ecosystem that is conducive to market creation; and the voices of the poor, so that entrants can truly understand what poverty alleviation is about
Bibliography Includes bibliographical references and index
Notes English
Print version record
Subject Social entrepreneurship -- Developing countries
Industrial management -- Developing countries
Success in business -- Developing countries
Business planning -- Developing countries
Markets -- Developing countries
Poverty -- Developing countries
Low-income consumers -- Developing countries
BUSINESS & ECONOMICS -- Industrial Management.
BUSINESS & ECONOMICS -- Management.
BUSINESS & ECONOMICS -- Management Science.
BUSINESS & ECONOMICS -- Organizational Behavior.
Business planning
Industrial management
Low-income consumers
Markets
Poverty
Social entrepreneurship
Success in business
Developing countries
Form Electronic book
ISBN 9780804797337
0804797331