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Book Cover
E-book

Title How to write a business plan / Edwin T. Crego, Peter D. Schiffrin, James C. Kauss
Edition 4th ed
Published [Watertown, MA] : American Management Association, ©1995

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Description 1 online resource (xv, 258 pages) : illustrations
Summary The key to a professional-quality business plan. This best-selling book has been updated to include crucial information on diagnosing and measuring customer satisfaction. How to Write a Business Plan, Fourth Edition not only puts all the facts and planning formats you need right at your fingertips, but also gives you the latest thinking on effective business planning. It shows you how to organize and implement the planning process from beginning to end and translate your plan into action You will learn how to: Evaluate your company's capabilities, strengths, and weaknesses Pinpoint the cruci
Notes Includes index
Bibliography Includes bibliographical references (pages 225-226) and index
Notes English
Print version record
Subject Business planning -- Programmed instruction
Industrial management -- Programmed instruction
Planning -- Programmed instruction
Commerce.
Strategic planning.
Commerce
BUSINESS & ECONOMICS -- Strategic Planning.
Strategic planning
Commerce
Business planning
Industrial management
Planning
Genre/Form handbooks.
Handbooks and manuals
Programmed instructional materials
Handbooks and manuals.
Guides et manuels.
Form Electronic book
Author Crego, Edwin T.
Schiffrin, Peter D.
Kauss, James C
ISBN 9780761215264
0761215263
1283689057
9781283689052
0761214283
9780761214281