| Description |
1 online resource (184 pages) : color illustrations, portraits |
| Series |
Basics fashion design ; 10 |
|
AVA academia |
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Basics fashion design ; 10.
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AVA academia.
|
| Contents |
1. A brief history of jewellery -- The origins of Jewellery -- Jewellery through the ages -- Interview: Anne Kazuro-Guionnet -- Project: researching references -- 2. Jewellery styles -- Jewellery categories -- Catwalk jewellery -- Fine jewellery -- Fashion jewellery -- Interview: Katie Hillier -- Interview: Lara Bohinc -- Ethical practice -- Case study: ethical design -- Interview: Stephen Webster -- Project: The customer -- 3. Essential research -- Sources of inspiration -- Trend forecasting -- Case study: using trend research -- Research practices -- Customer research -- Interview: Shaun Leane -- Project: creating a moodboard -- 4. Design creation -- The designer's brief -- Designing from your research -- Computer-aided design (CAD) -- Case study: head of design -- Designing a balanced collection -- Interview: Maeve Gillies -- Project: planning and recording your work -- 5. Design development and realization -- The development team -- Interview: Theo Fennell -- Materials and sourcing -- Pricing designs -- Sampling -- Case study: production development -- Case study: collections management -- Interview: Kasia Piechocka -- Project: design realization -- 6. Marketing -- Creating a lookbook -- Portfolio -- Photographing designs -- Branding -- Communications -- Case study: PR consultant and writer -- Project: creating a lookbook -- 7. A career in jewellery -- Training -- Contemporary designer -- Case study: brand designer -- Design consultancy -- Interview: Erickson Beamon -- Interview: Nadja Swarovski -- Portfolios and CV presentation -- Conclusion -- Glossary |
| Summary |
"Jewelry Design provides a guide to the design process and jewelry design best practice. It is an inspiring and informative tool for getting started in this field of study. The book explores how to find inspiration and collate research; how to assess historical references and trends and translate them into contemporary designs. It explains how the design process evolves. It demonstrates that even on a small budget it is possible to carve out a niche in this exciting genre. Elizabeth Galton gives an insight into the working lives of jewelry designers. It covers the skills needed by an independent designer, such as dealing with customers, press and buyers, and marketing. It looks at brand designers, consultants and working as part of a design team. The book advises on the varied career paths available. Illustrated with images of outstanding jewelry and international designers, the book will appeal to undergraduates, recent professionals and jewelry enthusiasts."--Bloomsbury Publishing |
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"Basics Fashion Design 10: Jewellery Design is an introduction to the world of jewellery. It explores how inspiration and research can be used to build a jewellery collection. It provides a brief overview of how the design process evolves, and demonstrates that even on a limited budget it is possible to carve out a niche in this exciting genre. Each chapter includes interviews with some of the world's most famous jewellery designers, giving an insight into the creative process and exploring their brands. Projects and case studies ensure that students are given a practical and inspirational introduction to the world of jewellery design"--Bloomsbury publishing |
| Notes |
Subtitle from front cover |
| Bibliography |
Includes bibliographical references (169-171) and index |
| Subject |
Jewelry -- Design
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Jewelry -- History.
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Jewelers.
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Jewelry making.
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Jewelry making -- Study and teaching
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jewelers (people in crafts)
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jewelry making.
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Jewelry making -- Study and teaching.
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Jewelry making.
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Jewelers.
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Jewelry.
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Jewelry -- Design.
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| Genre/Form |
History.
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| Form |
Electronic book
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| ISBN |
9781474218313 |
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1474218318 |
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2940411948 |
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9782940411948 |
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