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Book Cover
Book
Author Müller, Jens, 1982- designer, author

Title Logo modernism / Jens Müller, Julius Wiedemann (ed.) ; essay by R. Roger Remington ; English translation, Isabel Varea Riley ; German translation, Ursula Wulfekamp ; French translation, Wolf Fruhtrunk
Published Köln : Taschen, [2015]

Copies

Location Call no. Vol. Availability
 MELB FOLIO  741.6 Mul/Lmo  Unavailable C19
Description 432 pages : illustrations (some color) ; 38 cm
Summary "Examine Modernism's distillation in graphic design with this vast collection of approximately 6,000 logos from 1940-1980. Ranging from media outfits to retail giant, airlines to art galleries, these clean, clear logo concepts may be seen as the visual birth of corporate identity"--Jacket
Notes Formerly CIP. Uk
Bibliography Includes bibliographical references and index
Notes In English, German and French
Subject Advertising.
Commercial art -- History -- 20th century.
Logos (Symbols)
Commercial art.
Logos (Symbols) -- Pictorial works.
Corporate image.
Logos (Symbols) -- Design -- History -- 20th century.
Logotypes (Printing)
Logotypes (Printing) -- Pictorial works.
Modernism (Art)
Logos (Symbols) -- Design -- Case studies.
Trademarks -- Pictorial works.
Trademarks -- Design -- Case studies.
Genre/Form Illustrated works.
Case studies.
Author Fruhtrunk, Wolf, translator
Remington, R. Roger, author
Varea Riley, Isabel, translator
Wiedemann, Julius, editor
Wulfekamp, Ursula, translator
ISBN 3836545306
9783836545303