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Subjects (1-12 of 12)
Marketing -- Management -- Congresses.
1
CD-ROM
2008

2008 AMA Educators' proceedings : enhancing knowledge development in marketing


American Marketing Association.
Chicago, Ill. : American Marketing Association, 2008

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 WATERFT BUSINESS  658.800175 Tam/Epe  2008  AVAILABLE
2
CD-ROM
2009

2009 AMA Educators' proceedings : enhancing knowledge development in marketing


American Marketing Association.
Chicago, Ill. : American Marketing Association, 2009

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 WATERFT BUSINESS  658.800175 Tam/Epe  2009  AVAILABLE
3
CD-ROM
2010

2010 AMA Educators' proceedings : enhancing knowledge development in marketing


American Marketing Association. Educators' Conference (2010 : Boston, Mass)
Chicago, Ill. : American Marketing Association, 2010

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 WATERFT BUSINESS  658.800175 Ama/Eco  2010  AVAILABLE
4
CD-ROM
2011

2011 AMA educators' proceedings : marketing 2011 : delivering value in turbulent times


American Marketing Association. Educators' Conference (2011 : San Francisco, CA)
Chicago, Ill. : American Marketing Association, 2011

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 WATERFT BUSINESS  658.800175 Tam/Epe  2011  AVAILABLE
5
Book
2010

Contemplating corporate marketing, identity and communication



New York, NY : Routledge, 2010

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 WATERFT BUSINESS  658.045 Pod/Ccm  AVAILABLE
6
E-book
2015

Creating and delivering value in marketing : proceedings of the 2003 Academy of Marketing Science (AMS) Annual Conference


Academy of Marketing Science. Annual Conference (2003 : Washington, D.C.)
Cham : Springer, 2015

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7
Book
2010

Handbook of research in mass customization and personalization


World Conference on Mass Customization and Personalization (4th : 2007 : Massachusetts Institute of Technology)
New Jersey : World Scientific, 2010

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 W'PONDS  670.427 Wco/Mca 2007  1  AVAILABLE
 W'PONDS  670.427 Wco/Mca 2007  2  AVAILABLE
8
E-book
2010

Handbook of research in mass customization and personalization


World Conference on Mass Customization and Personalization (4th : 2007 : Massachusetts Institute of Technology)
New Jersey : World Scientific, [2010]

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9
Book
1996

Integrated communication : synergy of persuasive voices



Mahwah, N.J. : Lawrence Erlbaum Associates, 1996

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 WATERFT BUSINESS  658.8 Tho/Ics  AVAILABLE
 WATERFT BUSINESS  658.8 Tho/Ics  AVAILABLE
10
Book
2000

Marketing metrics : October 5-6, Four Seasons Hotel, Toronto, Canada



Cambridge, Mass : Marketing Science Institute, 2000

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 WATERFT BUSINESS  658.8 Day/Mme  AVAILABLE
11
12
E-book
2015

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference


Academy of Marketing Science. Annual Conference (1993 : Miami Beach, Florida)
Cham : Springer, 2015

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