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Book Cover
Author Moggridge, Bill.

Title Designing media / Bill Moggridge
Published Cambridge, Mass. : The MIT Press, [2010]


Location Call no. Vol. Availability
 MELB  006.7 Mog/Dme  AVAILABLE
 MELB  006.7 Mog/Dme  AVAILABLE
 MELB  006.7 Mog/Dme  AVAILABLE
Description xi, 577 pages : color illustrations ; 24 cm + 1 videodisc (DVD)
Contents Here to stay (interviews with Paul Saffo, James Truman, Chris Anderson, Neil Stevenson, DJ Spooky) -- Yes we can (interviews with Jimmy Wales, Craig Newmark, Tim Westergren, Blixa Bargeld with Erin Zhu, Airside, Roger McNamee) -- New connections (interviews with Jorge Just, Chad Hurley, Alexandra Juhasz, Bob Mason with Jeremy Merle, Ev Williams, Mark Zuckerberg -- Both worlds (interviews with Joel Hyatt, Bruce Nussbaum, Jessie Scanlon, Jane Friedman, Martin Eberhard, Rich Archuleta) -- Content is king (interviews with Arthur Sulzberger Jr., Alice Rawsthorn, Ira Glass, Colin Callender) -- Let the truth be told (interviews with David Fanning, Mark Gerzon, Shinichi Takemura, Hans Rosling with Ola Rosling & Anna Rosling Rönnnlund)
Summary "Mainstream media, often known simply as MSM, have not yet disappeared in a digital takeover of the media landscape. But the long-dominant MSM television, radio, newspapers, magazines, and books have had to respond to emergent digital media. Newspapers have interactive Web sites; television broadcasts over the Internet; books are published in both electronic and print editions. In Designing Media, design guru Bill Moggridge examines connections and conflicts between old and new media, describing how the MSM have changed and how new patterns of media consumption are emerging. The book features interviews with thirty-seven significant figures in both traditional and new forms of mass communication; interviewees range from the publisher of the New York Times to the founder of Twitter. We learn about innovations in media that rely on contributions from a crowd (or a community), as told by Wikipedia's Jimmy Wales and Craigslist's Craig Newmark; how the band OK Go built a following using YouTube; how real-time connections between dispatchers and couriers inspired Twitter; how a BusinessWeek blog became a quarterly printed supplement to the magazine; and how e-readers have evolved from Rocket eBook to QUE. Ira Glass compares the intimacy of radio to that of the Internet; the producer of PBS's Frontline supports the program's investigative journalism by putting documentation of its findings online; and the developers of Google's Trendalyzer software describe its beginnings as animations that accompanied lectures about social and economic development in rural Africa." -- Publisher website
Notes Formerly CIP. Uk
Bibliography Includes bibliographical references and index
Subject Digital media design -- Interviews.
Digital media design.
Digital media -- Design -- Interviews.
Digital media -- Design.
Mass media.
Multimedia systems -- Interviews.
Multimedia systems.
Genre/Form Video recordings.
LC no. 2010014419
ISBN 9780262014854 (hardcover : alk. paper)