Description |
1 online resource (xv, 232 pages) : illustrations |
Series |
Educational management series |
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Educational management series.
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Contents |
Part Part 1 External relations in schools--an introduction -- chapter 1 An introduction to the management of external relations in schools / Nicholas Foskett -- chapter 2 The organizational framework for external relations / Tony Bush -- part Part 2 Links with the educational environment -- chapter 3 From paternalism to partnership: links with the LEAs / Tony Cobb -- chapter 4 Links across the primary/secondary interface--a primary perspective / John Messer -- chapter 5 Links with educational support services / George Campbell -- chapter 6 Links with further education / Michael Snell -- chapter 7 Links with higher education / Nicholas Foskett -- part Part 3 Links with the community -- chapter 8 Liaising with parents / Ina Hanford -- chapter 9 Liaising with the media / Peter Reader -- chapter 10 Links with industry and employers / Patrick Fullick -- chapter 11 The school within the community / John Watts -- part Part 4 The marketing environment -- chapter 12 Institutional identity in the school context / Nicholas Foskett -- chapter 13 Marketing the school as an educational institution / Lynton Gray -- chapter 14 Marketing the school's facilities / Michael Ives -- chapter 15 Fund-raising from external sources / Gerry Gorman -- part Part 5 In conclusion -- chapter 16 External relations and the future / Tim Brighouse |
Summary |
Annotation The contributors look at all areas of managing external relations, from links with local authorities and support services, to liaising with the media, parents and industry, and methods of fund raising |
Analysis |
Schools Management |
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Great Britain |
Bibliography |
Includes bibliographical references (pages 222-227) and index |
Notes |
Print version record |
Subject |
Schools -- Public relations -- Great Britain
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Universities and colleges -- Public relations -- Great Britain
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Community and school -- Great Britain
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Community and college -- Great Britain
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EDUCATION -- Administration -- General.
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Community and college
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Community and school
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Schools -- Public relations
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Universities and colleges
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Great Britain
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Form |
Electronic book
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Author |
Foskett, Nicholas, 1955-
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LC no. |
92012219 |
ISBN |
0203415140 |
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9780203415146 |
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0203313763 |
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9780203313763 |
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9786610322893 |
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6610322899 |
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9780415068338 |
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0415068339 |
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9780415068345 |
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0415068347 |
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