Title Punascha : marketing strategies of a Bengali publisher / Subhadip Roy and Sunny Bose

Published [Bingley] : Emerald Group Publishing Limited, 2011

Online access available from: Emerald Emerging Markets    View Resource Record

Copies

Description 1 online resource (18 pages) : color illustrations Notes Published also as volume 1, numbers 4, 2011 of Emerald emerging markets case studies Title from ebook title screen (viewed Jan 9, 2012) File Type Text (Electronic book) In Emerald Emerging Markets Case Studies Subject Punascha Marketing -- Case studies Publishers and publishing -- India Genre/Form Case studies. Form Electronic book Author Bose, Sunny

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