Title A new beginning : a textual frame analysis of the political campaign film / Joanne Morreale

Published Albany : State University of New York Press, ©1991

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Description 1 online resource (vii, 154 pages) Series SUNY series in speech communication SUNY series in speech communication. Bibliography Includes bibliographical references (pages 137-146) and index Notes Print version record Subject Reagan, Ronald SUBJECT Reagan, Ronald fast Subject Republican Party (U.S. : 1854- ) -- Public relations SUBJECT Republican Party (U.S. : 1854- ) fast Subject Advertising, Political -- United States Television in politics -- United States. Presidents -- United States -- Election -- 1984 POLITICAL SCIENCE -- Political Process -- Political Parties. Advertising, Political Presidents -- Election Public relations Television in politics United States Form Electronic book LC no. 90009904 ISBN 0585064482 9780585064482 0791406091 9780791406090 1438413610 9781438413617

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