| Description |
1 online resource (electronic texts (327 pages)) : illustrations, digital files |
| Contents |
1. Point-of-sale technologies at retail stores: what will the future be like? / Richard Clodfelter -- 2. The evolution tornado retail / Bernd Hallier -- 3. Modeling shopper responses to retail digital signage / Charles Dennis [and others] -- 4. The design of an advanced virtual shopping assistant for improving consumer experience / Vincenzo Corvello, Eleonora Pantano and Assunta Tavernise -- 5. Information and communication technologies in marketing channels: product considerations / Irene Gil Saura, Marta Frasquet Deltoro and Maria Eugenia Ruiz Molina -- 6. International fashion retailing from an enterprise architecture perspective / Torben Tambo -- 7. Frameworks for a consumer's group knowledge representation / Massimo Franco [and others] -- 8. Internet management for communication-distribution interaction as a means to maximize customer consumption experience: the Volagratis case / Claudia Cacia -- 9. Customer intelligence as the powerful means for turning information into profit / Sanda Renko -- 10. Give to get: an experimental study to explore information giving in new technology-based retail / Katia Premazzi, Monica Grosso and Sandro Castaldo -- 11. You never get a second chance to make a first impression: meet your users' expectations regarding Web object placement in online shops / Javier A. Bargas-Avila -- 12. Recommendations to buy in online retailing and their acceptance / Daniel Baier and Eva Stüber -- 13. From user cognition to user interaction modalities in consumer behaviour / Barry Davies |
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14. Mobile purchase decision support systems for in-store shopping environments / Tobias Kowatsch, and Wolfgang Maass -- 15. Customer acceptance of a new interactive information terminal in grocery retailing: antecedents and moderators / Stephan Zielke -- 16. Factors affecting WiFi use intention: the context of Cyprus / Despo Ktoridou, Hans-Ruediger Kaufmann and Christos Liassides |
| Summary |
"This book contributes to our understanding of applications of new technologies and their impact on the design and development of point of sale systems and on consumers' behavior"--Provided by publisher |
| Analysis |
In-store consumers' services |
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Consumer behavior in ubiquitous environments |
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Consumers' input modeling |
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Consumers' knowledge representation |
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Content management |
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Ubiquitous computing |
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Human-computer interaction |
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Multimodal interaction |
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Consumers' customized communication |
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Consumer profiling |
| Bibliography |
Includes bibliographical references |
| Notes |
Title screen (IGI Global, viewed July 18, 2011) |
| Subject |
Retail trade -- Technological innovations
|
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Retail trade -- Management.
|
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Retail trade -- Automation -- Social aspects
|
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Retail trade -- Management
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Retail trade -- Technological innovations
|
| Form |
Electronic book
|
| Author |
Pantano, Eleonora, 1982-
|
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Timmermans, H. J. P
|
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IGI Global.
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| ISBN |
9781609607395 |
|
1609607392 |
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