Cover; Half Title; Title Page; Copyright Page; Table of Contents; General Editorâ#x80;#x99;s Preface; List of Figures; List of Tables; List of Abbreviations; Preface; Introduction; PART Iâ#x80;#x83;TRADITIONAL AND DYNAMIC: RETAILING C. 1700â#x80;#x93;1820; 1 Basic Goods at a Fair Price: The Morality of the Market; 2 Pillars of the Community: â#x80;#x98;Traditionalâ#x80;#x99; Urban Retailers; 3 On the Margins: Itinerant Traders and Neighbourhood Shopkeepers; PART IIâ#x80;#x83;DISTURBING INFLUENCES: LUXURY, NOVELTY AND FASHION; 4 Competing Narratives: Consumption and Contentment; 5 A Fashionable Assortment: Retailing and Polite Society
6 Showing Off: Consuming and CollectingPART IIIâ#x80;#x83;RETAILING, CONSUMPTION AND MODERNITY: ADAPTATION AND INNOVATION C. 1820â#x80;#x93;1850; 7 The Triumph of Commerce: The Changing Face of Retailing c. 1820â#x80;#x93;1850; 8 Civic Pride: Market Halls; 9 Conclusion: Everybodyâ#x80;#x99;s Story; Appendix: Browns of Chester; Bibliography
