Ch. 1. Doubled Truth: Uplift and the Bottom Line -- Ch. 2. Tbe Pep Paradigm: Masculinity, Influence, and Shame in Babbitt and The Man Nobody Knows -- Ch. 3. "Complex Little Femmes": Adwomen and the Female Consumer -- Ch. 4. "Lending an Air of Importance": Vehicles at Work -- Ch. 5. In the Tutu or out the Window: Zelda Fitzgerald and the Possibility of Escape
Bibliography
Includes bibliographical references (pages 227-242) and index
Notes
Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL
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