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Book Cover
Author Carlzon, Jan.

Title Moments of truth / Jan Carlzon
Published New York : HarperCollins, 1989


Location Call no. Vol. Availability
 W'PONDS  387.7065485 Car/Mot 1989  AVAILABLE
Description xiii, 135 pages ; 21 cm
Notes "HarperPerennial"
Originally published: Ballinger, 1987
Cover subtitle: New strategies for today's customer-driven economy
On cover: Foreword by Tom Peters
Subject Scandinavian Airlines System -- Management.
Aeronautics, Commercial -- Sweden -- Management.
Airlines -- Sweden -- Management.
Corporate turnarounds -- Management.
ISBN 0060915803 paperback