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Subjects (1-15 of 15)
Selling -- Key accounts.
1
E-book
2016

Account based marketing for dummies


Vajre, Sangram, author
Hoboken, NJ : John Wiley & Sons, [2016]

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2
E-book
2019

Account-based marketing : how to target and engage the companies that will grow your revenue


Golec, Chris, author
Hoboken, New Jersey : John Wiley & Sons, 2019

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3
E-book
2004

Consultative selling : the Hanan formula for high-margin sales at high levels


Hanan, Mack.
New York : AMACOM, [2004]

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4
E-book
2011

Consultative selling : the Hanan formula for high-margin sales at high levels


Hanan, Mack.
New York : American Management Association, [2011]

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5
Book
1998

Key account management


Rock, John.
Warriewood, N.S.W. : Business & Professional Publishing, 1998

Rating:

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Location Call no. Vol. Availability
 MELB  658.8 Roc/Kam 1998  AVAILABLE
6
E-book
2006

Key account management in business-to-business markets : an assessment of its economic value


Wengler, Stefan.
Wiesbaden : Deutscher Universitats-Verlag, 2006

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7
E-book
2015

Key account management : strategies to leverage information, technology, and relationships to deliver value to large customers


Le Bon, Joël (College teacher), author
New York, NY : Business Expert Press, 2015

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8
E-book
2012

Key Account Management : the Definitive Guide


Woodburn, Diana.
Hoboken : Wiley, 2012

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9
Book
1995

Manage globally, sell locally : the art of strategic account management


Blackstone, A. Lee.
Burr Ridge, Ill. : Irwin Professional Pub., [1995]

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Location Call no. Vol. Availability
 WATERFT BUSINESS  658.85 Bla/Mgs  AVAILABLE
10
Book
1994

Managing key accounts


Rock, John.
Melbourne, Vic. : Longman Professional, 1994

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Location Call no. Vol. Availability
 W'PONDS  658.8 Roc/Mka  AVAILABLE
11
Book
1996

Pitch doctor : presenting to win multi-million dollar accounts


Flett, Neil.
Sydney ; New York : Prentice Hall Australia, 1996

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Location Call no. Vol. Availability
 MELB  658.85 Fle/Pdp  AVAILABLE
12
E-book
2017

A practitioner's guide to account-based marketing : accelerating growth in strategic accounts


Burgess, Bev, author
London ; New York, NY : Kogan Page Limited, 2017

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13
E-book
1999

Selling to major accounts : tools, techniques, and practical solutions for the sales manager


Bacon, Terry R.
New York : American Management Assoc., 1999

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14
Location Call no. Vol. Availability
 MELB  658.15 Bur/Sca  AVAILABLE
15
E-book
2006

Strategic customer planning : how to develop and implement a strategic account plan


Melkman, Alan.
London : Thorogood, [2006]

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