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Book Cover
E-book
Author Hanan, Mack.

Title Consultative selling : the Hanan formula for high-margin sales at high levels / Mack Hanan
Edition 8th ed
Published New York : AMACOM, 2011

Copies

Description 1 online resource (xxiv, 232 pages) : illustrations
Contents pt. 1. Positioning and partnering to propose high-margin value propositions : how to co-manage cash flow opportunities -- pt. 2. Proposing continuous business improvement through fast-closing profit projects : how to realize customer performance objectives
Summary <![CDATA["A major breakthrough in the way goods and services [are] sold. When Mack Hanan speaks, we should all listen-really listen."--Selling Magazine]]>
Notes Includes index
Print version record
Subject Selling.
Selling -- Key accounts.
Marketing -- Key accounts.
selling.
BUSINESS & ECONOMICS -- Marketing -- General.
BUSINESS & ECONOMICS -- Distribution.
Marketing -- Key accounts.
Selling.
Selling -- Key accounts.
Form Electronic book
ISBN 9780814416181
0814416187