| Description |
1 online resource (210 pages) : illustrations |
| Contents |
Roar! Get Heard in the Sales and Marketing Jungle; Contents; Chapter 1: The Meeting; Chapter 2: Visiting the V.P.; Chapter 3: Following Up; Chapter 4: The 3,500-Year-Old Process; Chapter 5: The Wise Buyer; Chapter 6: The Cynical Buyer; Chapter 7: The Simple Buyer; Chapter 8: The Disinterested Buyer; Chapter 9: The Referral; Chapter 10: The Sales Call; Epilogue; Summary of ROAR! Concepts; Integrating the ROAR! Approach; Our Inspiration; Acknowledgments; About the Authors; Bonus Chapter and Coupon |
| Summary |
Don't just get your message out. ROAR it out!. In this captivating parable, you'll follow Ryan Miller, an executive struggling with reduced sales in a challenging economy. Ryan is mentored by his old Livingston, New Jersey high school friend, Lenny Bernstein, now a Hasidic Jew in Brooklyn having great success in his packaging business. Over a series of lunches around New York City, Lenny shares the key insights that have driven his sales through the roof, while allowing him to run his business efficiently-and still have plenty of time for family. Lenny explains the simple mnemonic R-O-A-R.: Re |
| Notes |
Print version record |
| Subject |
Marketing.
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Selling.
|
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Marketing -- Fiction
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Selling -- Fiction
|
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Marketing
|
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marketing.
|
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selling.
|
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Marketing
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Selling
|
| Genre/Form |
Fiction
|
| Form |
Electronic book
|
| Author |
Turner, Daniel A
|
| ISBN |
9780470609835 |
|
0470609834 |
|
0470598794 |
|
9780470598795 |
|
1282550888 |
|
9781282550889 |
|
9780470609866 |
|
0470609869 |
|
